Creative Director ID-20241
Our Opportunity
Chewy is looking for a Creative Director to join our Creative Services Team in Plantation, FL! We need a dynamic leader with a passion for branding, product marketing, and creative storytelling. This role will craft Chewy's brand and product marketing initiatives, ensuring consistency and perfection across all channels.
This Creative Director will lead all aspects of:
- Chewy's brand development and governance to maintain consistency and innovation.
- Private Brands development and marketing.
- Product marketing for key initiatives, including Autoship and Chewy+.
- Managing and leading two small teams: Brand and Product Marketing teams.
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To be successful, you must have strong expertise in:
- Brand development and positioning.
- Product marketing, particularly in app environments.
- Marketing campaigns, with a focus on video storytelling.
- Collaborating with UI/UX teams to improve user experience and brand consistency.
- Agency experience creating marketing campaigns is a plus.
What You'll Do:
- Lead creative direction for branding, product marketing, app experiences, and integrated campaigns with video to align with Chewy's business strategies.
- Coordinate the execution of multiple projects from concept to final delivery, ensuring creative perfection at every stage.
- Partner with key business collaborators and executive leadership to drive strategic discussions and creative presentations.
- Develop omni-channel creative across digital, social, traditional media, and in-app experiences.
- Cultivate a collaborative and inspiring culture, guiding and mentoring Team Members in their professional growth.
- Provide critical feedback on creative work, collaborator engagement, and team development.
- Be hands-on with high-priority projects to push creative boundaries and innovation.
What You'll Need
- Proven experience in brand development, product marketing, and integrated campaigns, especially within app environments and video.
- Experience collaborating with UI/UX teams to improve user experience and visual storytelling.
- Agency experience crafting marketing campaigns is a plus.
- Ability to translate business objectives into clear, compelling creative strategies.
- Strong presentation and communication skills to engage internal and external partners.
- Deep understanding of omni-channel marketing strategies, including digital, social, traditional media, and DTC marketing.
- Experience guiding creative teams and delivering media-specific work.
- Ability to align teams and set clear expectations while encouraging a positive, collaborative environment.
- 6-8+ years of experience leading creative initiatives in an agency or brand setting, with 3+ years leading teams in fast-paced environments.
- Expertise in Adobe Creative Suite and other industry-standard tools.
- A strong portfolio showcasing experience in branding, product marketing, app environments, and integrated campaigns (especially those with video).
- A bachelor's degree in advertising, marketing, design, or a related field is preferred.
About Chewy Creative Services
We are the creative heart of Chewy.com. Our team handles everything from branding and packaging design to online assets, social campaigns, photography, and TV commercials. If you've seen a Chewy ad, website feature, or social post, our team brought it to life.
Our Plantation, FL hub is a space where creativity thrives, driven by a love for pets and a passion for innovative ideas. If you're looking for a role where you can make a real impact, lead dedicated teams, and build work that resonates, we'd love to meet you.
