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Marketing Manager ID-20619

Position Purpose:

  • The Marketing Manager will lead the Cosmosphere’s institutional marketing and communications strategy to elevate the Cosmosphere’s global presence and drive engagement across all audiences. 
  • Reports directly to the Senior Vice President of Development & Strategic Partnerships and must maintain an acceptable working relationship with other personnel, including the agency of record. 
  • This is not intended to provide a detailed account of all specific duties under each area of responsibility, but rather broad statements with measurable levels of success used for evaluating job performance.  


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Cosmosphere Conformance Statements:

In the performance of their respective tasks and duties all employees are expected to conform to the following:

  • Perform quality work within deadlines with or without direct supervision.
  • Interact professionally with other employees, customers and suppliers.
  • Work effectively as a team contributor on all assignments.
  • Work independently while understanding the necessity for communicating and coordinating work efforts with other employees and organizations.


Essential Duties and Responsibilities

  • Strategic Leadership: Partner with the Sr. VP of Development and agency of record to develop and execute comprehensive marketing strategies that drive museum attendance, education program enrollment, and brand awareness 

-Own the marketing budget at ROI analysis across all channels

-Lead the development of compelling narratives that showcase the Cosmosphere's unique position in space history and education.

  • Digital Marketing & Content

-Drive growth through sophisticated multi-channel campaigns across paid search, social media, email, and emerging platforms

-Develop and optimize content strategies across all digital touchpoints

-Leverage analytics tools to measure performance and optimize campaigns

-Manage marketing automation and CRM systems to nurture audience relationships.

  • Brand & Communications: The Marketing Manager plays a critical role in ensuring that the image and public perception of the Cosmosphere are maintained at a world-class level. The Marketing Manager will:

-Serve as a brand guardian, ensuring consistent messaging and visual identity across all touchpoints

-Lead media relations and PR initiatives to maintain the Cosmosphere’s position as a trusted voice in space education 

-Work with the Senior Vice President of Development and Strategic Relationships to foster strategic partnerships with educational institutions, space industry partners, community organizations, and donors

-Create compelling presentations, reports and collateral for stakeholders, including board members

  • Team Leadership: It is critical that the Marketing Manager help foster a positive and professional environment that enriches the workplace, both within the departments and throughout the organization. This position is expected to be performed professionally, and work closely with all departments as needed or requested by:

-Fostering cross-functional collaboration with education, curation, visitor experience and development teams

-Mentoring and developing junior marketing team members

-Managing relationships with external partners and vendors 


Qualifications

REQUIRED

  • Bachelor's degree in Marketing, Communications, or related field
  • Proven track record of developing and executing successful integrated marketing campaigns
  • Strong analytical skills with experience in data-driven decision making
  • Experience with modern marketing technology stack (CRM, marketing automation, analytics)
  • Excellence in project management and cross-functional collaboration

PREFERRED

  • Experience with membership or subscription marketing
  • Proficiency in Adobe Creative Suite and video editing
  • Understanding of SEO and content marketing best practices

TECHNICAL SKILLS

  • Google Analytics 4 and Google Ads
  • Social media advertising platforms (Meta, LinkedIn, X)
  • Marketing automation platforms (e.g., Salesforce)
  • CRM systems, (e.g., Salesforce)
  • Project management tools
  • Content management tools


Work Requirements

  • Full-time, exempt position (40 hours/week)
  • Occasional evenings and weekends for special events
  • Physical mobility: sitting, standing, walking, lifting/carrying objects up to 30 lbs., manual dexterity to operate keyboard.
  • Mental effort: working on a computer during time spent on the job, reading, writing, analyzing, visualizing.
  • Sensory requirement: ability to communicate and respond both in person and over the telephone to the general public, ability to communicate and respond to staff.
  • Able to work under stress.
  • Excellent attendance required.
  • Background check as it relates to job duties.


Benefits

  • Competitive salary commensurate with experience
  • Comprehensive health, dental, and vision insurance
  • Generous PTO and paid holidays
  • Professional development opportunities
  • Employee discount on museum merchandise and programs


How to Apply

Please submit your resume, cover letter, and portfolio of marketing campaign examples to HR@Cosmo.org. In your cover letter, tell us about a marketing campaign you’re proud of and why you’re excited to join the Cosmosphere team. 

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